TikTok is a specially designed application that allows users to post or view various short videos.
The program has built-in functions with filters, music and other features to improve the video. In a fairly short period of time, this application has become very popular. Thanks to TikTok, it became possible to show your creative abilities to the whole world, as well as to find out the opinion of others about your talents.
This application was developed only 4 years ago in China and is called Douyin. In Russia, it became popular only in 2018. These programs are exactly the same in use, only in China, due to censorship restrictions, the service works on a different network model.
The application is based on Android and other mobile operating systems. You can download and install TikTok both in the Google Play store and in the app store for iPhone and iPad products.
Using this application is quite simple: after registration, the participant can view various videos. The appearance of the service is similar to the interface Instagram.
It is possible to authorize and enter the program using other social networks: Facebook, Twitter, Google or Vkontakte. Without authorization, only watching videos is available – it is impossible to create your own video or add to favorites you like.
After entering Tik Tok, certain categories of video viewing are provided. All new and recommended videos appear on the main page, if you wish, you can subscribe to interested users. The duration of the video is 15 seconds.
To create your own video, use the button with the plus image in the middle of the panel. The program offers various effects for editing: changing the playback speed, adding music, filters to change and improve the quality of the video. You can shoot a new video through the camera or add a pre-prepared one.
Before publishing a video, you can set up privacy, add a hashtag (keyword for quick search) and write a short description for the video. The application has gained immense popularity in a very short time. At the moment it is used by more than 500 million people. For such a short period of its existence, TikTok ranks 9th in the ranking of the most popular social networks. And in terms of download frequency, this application took 7th place.
App Audience
The Tik Tok program is used in more than 150 countries, the choice of interface languages is more than 70 types, so the growth of its popularity is fully justified. The main age category of people who use the application is young people aged 15-25 years. Thanks to this application, many teenage users reveal their creative potential in various types of dances, music, humorous performances. The number of likes and subscribers shows how interesting this content is among users.
People’s opinions about this service are radically different. Some believe that antics on camera and then posting this video on the Internet negatively affects the mental development of young people. Others believe that such an application allows teenagers to reveal themselves as a creative person.
However, the number of users of this application is growing every day. There are new members who provide their videos and users who simply view this content.
